Oscar Molina's agency · 2024 – April 2026

Lagé

Digital animation and social strategy for commercial and corporate accounts: motion graphics, logo animation and content systems for brands such as Quarzo Tecnología.

  • Social strategy
  • Motion graphics
  • Digital animation
Lagé
Challenge
Connecting visual execution with the actual performance of content and paid media, across commercial and corporate accounts with very different audiences and goals.
Objective
Develop communication and content strategies that position each brand, supported by finely crafted audiovisual and animated pieces for social media.
My role
Social Media Strategist and Digital Animator: I conceptualized digital campaigns, produced motion graphics and audiovisual pieces, and animated client logos for the agency's portfolio.
Strategy
Produce proposals, reports and recommendations that translate performance data into creative decisions, closing the loop between strategy, production and results.
Gallery
Quarzo Series in preparation
Process

  1. Strategy & concept

    Communication strategy development and digital campaign concepts per account.

  2. Production & animation

    Motion graphics, animation and audiovisual pieces for social media and the agency's portfolio.

  3. Reporting & optimization

    Proposals, reports and recommendations connecting visual execution with content and media performance.

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